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Korean Cultural Center
Our Solution for Korean Cultural Center
MINDLINQ has created a new look, feel, and functionality for
the Korean Cultural Center website. Our goal was to build a
website that is easy to navigate so that site visitors could
readily access the information and services offered by KCCLA.
The purpose of this solution was to promote and increase
knowledge of the Korean Cultural Center, and to help make
the online process easier for Korean Cultural Center viewers.
We feel that the Korean Cultural Center can become the link
between Los Angeles and Korea. Providing information regarding
all aspects of Korea to Korean youths as well as to the people
of Los Angeles.
Comparison of Current Site to New Site
Old site
(Design)
- Not compatible with Macs and some browsers
- Poor navigation
- No branding/identity on website
- Poor font and color selection
- Graphics are not optimized for the web
- Complicated site map
(Functionality)
- No search function
- Files are only downloadable in Word format
- No e-commerce function
- No archive of library database
- No online newsletters or message boards
(Marketing)
- No search engine optimization
- No key-word phrase marketing
- No link exchanges or banner exchanges
- No press releases
- No targeted email list
- No Banner Advertising
- No analyzing and refining of website traffic
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